April 22, 2011

Kids Offer Up Top 10 Ways to Make Mom Feel Special on Her Big Day

As Economy Remains Tough for Many, TCBY Tops LIst of Affordable Pleasures for Mom and Family to Enjoy

This Mother’s Day, the kids are alleviating some of the pressure dad’s face, especially in a recovering economy, by breaking open piggy banks and getting hands on with thoughtful gifts for mom on her special day. Frozen yogurt pioneer TCBY is leading the charge, recognizing since its founding 30 years ago how much moms and their families have been a part of its heritage. With a little help from some of its younger customers, TCBY is sharing 10 great ways to make mom feel special on Mother’s Day… without breaking the bank.

10 TCBY Must-Do’s for Mom

1.     Healthy treat – take mom to your local TCBY for a free cup or cone of The Country’s Best (and healthiest) Yogurt

2.     Dedication – surprise mom with an original YouTube Mother's Day song

3.     Green thumb – gather a pack of seeds and plant mom her favorite flower in the garden

4.     Capture – upload your favorite photos at RitzPix.com and design a personalized photo book   

5.     Handmade craft – grab some glue, string and pasta to make mom a one-of-a-kind necklace

6.     Relax – have your siblings chip in for a Groupon or LivingSocial deal at the local spa

7.     Alone time – allow mom to have some “me time” whether it’s a bubble bath or an hour to exercise

8.     Connect – find mom the best free apps for her smart phone (AllRecipes.com Dinner Spinner, ShopSavvy, Mint.com...to name a few)

9.     A private art show – let mom be the guest of honor at the kitchen table as your draw a masterpiece devoted to her

10.  A gift that keeps giving – give mom the opportunity to feel special everyday with a personalized book of coupons to use throughout the year

For the fourth year in a row, TCBY will offer free frozen yogurt to moms on Mother’s Day, Sunday, May 8.  Moms will have the choice of their favorite flavors such as popular White Chocolate Mousse, Strawberry or limited time offer Watermelon Sorbet served in a cup or cone.

TCBY’s frozen yogurt is made with real dairy and provides the healthy benefits of live active cultures, or “probiotics” as they are popularly known today. This nutritious treat promotes health benefits including an enhanced immune system, stronger bones and improved digestive health, all while remaining low calorie and fat free. TCBY also offers many gluten free and sugar free options, making it a treat that everyone can enjoy. Mothers can relax knowing that TCBY does the work for them by providing healthily benefits with a delicious taste the whole family loves.

 “It has been such a milestone year for TCBY and families, especially mothers, have been a very important part of TCBY’s history,” says Tim Casey, CEO of TCBY. “We have spent 30 years perfecting the elements of what makes TCBY’s frozen yogurt great tasting and nutritious, and are excited to lend a helping hand to mothers of all ages. Mothers deserve nothing but the best and we look forward to kids joining us in the effort to thank moms nationwide with a special frozen treat gift.”

To find a participating TBCY location, visit the store locator on www.tcby.com or contact your local store for details.